Rachel Lee
What Are Your Brand Values? Here's How to Find Them!
Brand values (or pillars) refers to the set of beliefs or qualities that your brand is all about, and they form the backbone of your brand.
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Rachel Lee
- Jan 15
- 2 min
How Do You Know When It's Time to Rebrand?
You know your brand needs to change when the way it looks & feels is misaligned with the vision you have for it it in your head.
Rachel Lee
- Dec 4, 2022
- 4 min
5 Reasons Why You're Not Attracting the Right Clients
There's a huge difference between attracting any random client, and attracting the RIGHT clients. But how do you do that?
Rachel Lee
- Nov 20, 2022
- 5 min
5 Tips to Optimizing Your Website for 2023
A website is the best way to communicate everything you do at a glance because it helps you deliver your message directly to your customers!
Rachel Lee
- Aug 14, 2022
- 5 min
5 Reasons Why Having "Just" a Logo Isn't Enough for Your Brand
You've heard it said before that "your brand is not your logo". But what does that even mean, and how do you build around it?
Rachel Lee
- Jul 31, 2022
- 3 min
The Secret to Keeping Your Brand "Fresh"
You've been in business for a while and your brand is starting to lose its "flair". How do you keep it fresh without losing your audience?
Rachel Lee
- Jul 17, 2022
- 4 min
How Much of Your Brand Can You Outsource?
This is a common question that a LOT of business owners ask. But can you outsource your brand if it's the identity of your business?
Rachel Lee
- Jul 2, 2022
- 2 min
How Vulnerability Could Save Your Brand
"Vulnerability" is the new buzzword on the internet. But how can you be "real" without ruining your public image?
Rachel Lee
- Jun 5, 2022
- 5 min
I’m Not Getting Engagement on My Content — How Do I Fix It?
There’s nothing more frustrating than pouring your heart and soul into a post… just to be met with a cricket reception...
Rachel Lee
- May 14, 2022
- 3 min
Struggling With Consistency? Read This!
On days when you're just not "feeling it", it's important to set up a system that you can fall back on to show up consistently...
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