Rachel LeeDec 16, 20225 minBranding 101Is it Bad to Use Templates for Your Branding?Templates are meant to help you save time, NOT stand out. They're made for convenience and don't substitute a professional brand setup.
Rachel LeeDec 4, 20224 minBrand Messaging5 Reasons Why You're Not Attracting the Right ClientsThere's a huge difference between attracting any random client, and attracting the RIGHT clients. But how do you do that?
Rachel LeeAug 14, 20225 minBranding 1015 Reasons Why Having "Just" a Logo Isn't Enough for Your BrandYou've heard it said before that "your brand is not your logo". But what does that even mean, and how do you build around it?
Rachel LeeJul 31, 20223 minBrand StrategyThe Secret to Keeping Your Brand "Fresh"You've been in business for a while and your brand is starting to lose its "flair". How do you keep it fresh without losing your audience?
Rachel LeeApr 22, 20223 minBrand VisualsHow to Figure Out Your Brand "Vibe" in 3 Easy StepsNot sure how people see you and your brand, and how you should present it? Here's an easy 3-step process you can follow to figure that out!
Rachel LeeApr 17, 20225 minBranding 101The Ultimate Branding Checklist to Building a Kickass Brand!Here's a 10-step branding checklist of what you need to build a brand that stands out, connections with your audience & feels like YOU!