Rachel LeeMar 55 minBrand Strategy3 Things You Need to Know BEFORE You Hire Someone to do Your BrandingMost business owners run into unexpected surprises when they hire help to get their brand set up. Here's how you can avoid all that hassle!
Rachel LeeNov 20, 20225 minBrand Strategy5 Tips to Optimizing Your Website for 2023A website is the best way to communicate everything you do at a glance because it helps you deliver your message directly to your customers!
Rachel LeeAug 14, 20225 minBranding 1015 Reasons Why Having "Just" a Logo Isn't Enough for Your BrandYou've heard it said before that "your brand is not your logo". But what does that even mean, and how do you build around it?
Rachel LeeJul 17, 20224 minBrand StrategyHow Much of Your Brand Can You Outsource?This is a common question that a LOT of business owners ask. But can you outsource your brand if it's the identity of your business?
Rachel LeeJun 19, 20223 minBranding 1013-Step DIY Brand Audit — How to Tell if Your Brand "Fits" YouSometimes we're so close to ourselves that it's hard to tell if our brand actually fits us. So how do you know when people don't tell you?
Rachel LeeApr 22, 20223 minBrand VisualsHow to Figure Out Your Brand "Vibe" in 3 Easy StepsNot sure how people see you and your brand, and how you should present it? Here's an easy 3-step process you can follow to figure that out!
Rachel LeeApr 17, 20225 minBranding 101The Ultimate Branding Checklist to Building a Kickass Brand!Here's a 10-step branding checklist of what you need to build a brand that stands out, connections with your audience & feels like YOU!