customer journey | Rachel Lee

Rachel Lee

3 Things You Need to Know BEFORE You Hire Someone to do Your Branding

Most business owners run into unexpected surprises when they hire help to get their brand set up. Here's how you can avoid all that hassle!

Rachel Lee

5 Reasons Why Having "Just" a Logo Isn't Enough for Your Brand

You've heard it said before that "your brand is not your logo". But what does that even mean, and how do you build around it?

Rachel Lee

The Ultimate Branding Checklist to Building a Kickass Brand!

Here's a 10-step branding checklist of what you need to build a brand that stands out, connections with your audience & feels like YOU!

Rachel Lee

When's the Best Time to Work on Your Branding?

There's 2 points in your business when you would want to work on your branding: At the very beginning, or at the mid-point when...

The Diary of an Art Kid that Learned How to do Business ✏️