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Feeling a bit overwhelmed with this whole "branding" thing?

I TOTALLY get you… it can feel like a lot when you look at all the pieces you need to assemble to have a “professional” brand, especially when everyone’s giving you different advice on what to set up first (and how). Let me help you out with that!

Feeling a bit overwhelmed with this whole "branding" thing?

I TOTALLY get you… it can feel like a lot when you look at all the pieces you need to assemble to have a “professional” brand, especially when everyone’s giving you different advice on what to set up first (and how). Let me help you out with that!

Feeling a bit overwhelmed with this whole "branding" thing?

I TOTALLY get you… it can feel like a lot when you look at all the pieces you need to assemble to have a “professional” brand, especially when everyone’s giving you different advice on what to set up first (and how). Let me help you out with that!

The Brand Iceberg Framework

What exactly can I help you with?

While most business coaches would tell you to just hire a designer and call it a day once you receive your logo files, there’s actually a lot more that goes on beneath the surface when you’re constructing your brand… literally.

​

I call it the “Brand Iceberg”, and this is the framework I use to help my clients build an unshakeable foundation for their branding! It consists of brand messaging, visuals, strategy and application.

What exactly can I help you with?

While most business coaches would tell you to just hire a designer and call it a day once you receive your logo files, there’s actually a lot more that goes on beneath the surface when you’re constructing your brand… literally.

​

I call it the “Brand Iceberg”, and this is the framework I use to help my clients build an unshakeable foundation for their branding! It consists of brand messaging, visuals, strategy and application.

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Brand Messaging

This is the very core of what your brand is. It’s who you are, what you do, and why you do it!  When we explore your brand messaging, we do a deep dive on your story, your personality & quirks, your core values, your mission, your offer, and so much more! When we work on your brand messaging, you’ll walk away with your very own Brand Playbook, and the confidence to communicate clearly and confidently about what you do both in writing and in conversation!

Brand Messaging

This is the very core of what your brand is. It’s who you are, what you do, and why you do it!  When we explore your brand messaging, we do a deep dive on your story, your personality & quirks, your core values, your mission, your offer, and so much more! When we work on your brand messaging, you’ll walk away with your very own Brand Playbook, and the confidence to communicate clearly and confidently about what you do both in writing and in conversation!

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Brand Visuals

This is the fun part where we translate your Brand Messaging into visuals! We’ll be creating your “vibe” through visual mood boarding, custom logo design, visual brand elements, specially selected colours & typography, and more! After working on your brand visuals, you’ll walk away with some basic design skills, final logo files, visual brand elements, your very own set of Visual Brand Guidelines, and most importantly… the confidence to make creative decisions about the presentation of your brand! 

Brand Visuals

This is the fun part where we translate your Brand Messaging into visuals! We’ll be creating your “vibe” through visual mood boarding, custom logo design, visual brand elements, specially selected colours & typography, and more! After working on your brand visuals, you’ll walk away with some basic design skills, final logo files, visual brand elements, your very own set of Visual Brand Guidelines, and most importantly… the confidence to make creative decisions about the presentation of your brand! 

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Brand Strategy

This is where we lay out the game plan on how you’re going to put all these pieces together and create an experience that makes your audience go, “WOW”! We’ll be walking through every customer touchpoint, plan out the experience you want to create, and go over the list of assets you need to make that happen. After working on your brand strategy, you’ll walk away with a Customer Journey Map, a Brand Application Checklist, and an end-to-end understanding of the exact experience you’re going to be creating for your audience!

Brand Strategy

This is where we lay out the game plan on how you’re going to put all these pieces together and create an experience that makes your audience go, “WOW”! We’ll be walking through every customer touchpoint, plan out the experience you want to create, and go over the list of assets you need to make that happen. After working on your brand strategy, you’ll walk away with a Customer Journey Map, a Brand Application Checklist, and an end-to-end understanding of the exact experience you’re going to be creating for your audience!

Brand Kickstart Program

Brand Revamp Program

Brand Kickstart Program

This is a 3-month, 1:1 coaching program for experienced creatives, coaches & consultants who want to refine their unique brand formula and revamp or re-align their brand in preparation of taking their business to the next level. This program focuses on:​

  • Full-scale brand audit

  • Brand revamp strategy

  • Brand revamp execution

Brand Kickstart Program

This program is for you if...

  • You feel like your business has "outgrown" its branding

  • You want a more professional setup that looks more cohesive as you grow

  • You're looking to distinguish yourself at the next tier of competition

Brand Kickstart Program

Brand Kickstart Program

Brand Kickstart Program

This is a 3-month, 1:1 coaching program for new creatives, coaches & consultants who want to discover their unique brand formula and set up a solid foundation for their personal brand. This program focuses on:​

  • Brand messaging setup

  • Brand visuals setup

  • Brand strategy setup

Brand Kickstart Program

This program is for you if...

  • You’re just starting out and don’t have a “proper” branding setup

  • You want to develop confidence in the way you present yourself

  • You’re looking to build credibility and rapport with your audience

Coaching Packages

There’s no one-size fits all solution when it comes to branding! I currently offer one-on-one coaching packages with varying levels of support. If you’re interested in seeing if we're the right fit to be working together, book your FREE 60 minute brand consultation with me below!

If you’re interested in seeing which program would be the best fit for you, book your FREE 60 minute brand consultation with me below!

Brand Kickstart Program

This is a 3-month, 1:1 coaching program for new creatives, coaches & consultants who want to discover their unique brand formula and set up a solid foundation for their personal brand. This program focuses on:​

  • Brand messaging setup

  • Brand visuals setup

  • Brand strategy setup

This program is for you if...

  • You’re just starting out and don’t have a “proper” branding setup

  • You want to develop confidence in the way you present yourself

  • You’re looking to build credibility and rapport with your audience

Brand Revamp Program

This is a 3-month, 1:1 coaching program for experienced  creatives, coaches & consultants who want to refine their unique brand formula and revamp or re-align their brand in preparation of taking their business to the next level. This program focuses on:​

  • Full-scale brand audit

  • Brand revamp strategy

  • Brand revamp execution

This program is for you if...

  • You feel like your business has "outgrown" its branding

  • You want a more professional setup that looks more cohesive as you grow

  • You're looking to distinguish yourself at the next tier of competition

Want to work with me?

There’s no one-size fits all solution when it comes to branding! I currently offer two types of one-on-one coaching programs:

Want to work with me?

There’s no one-size fits all solution when it comes to branding! I currently offer two types of one-on-one coaching programs:

Brand Kickstart Program

This is a 3-month, 1:1 coaching program for new creatives, coaches & consultants who want to discover their unique brand formula and set up a solid foundation for their personal brand. This program focuses on:​

  • Brand messaging setup

  • Brand visuals setup

  • Brand strategy setup

This program is for you if...

  • You’re just starting out and don’t have a “proper” branding setup

  • You want to develop confidence in the way you present yourself

  • You’re looking to build credibility and rapport with your audience

This is a 3-month, 1:1 coaching program for new creatives, coaches & consultants who want to discover their unique brand formula and set up a solid foundation for their personal brand. This program focuses on:​

  • Brand messaging setup

  • Brand visuals setup

  • Brand strategy setup

This is a 3-month, 1:1 coaching program for new creatives, coaches & consultants who want to discover their unique brand formula and set up a solid foundation for their personal brand. This program focuses on:​

  • Brand messaging setup

  • Brand visuals setup

  • Brand strategy setup

This program is for you if...

  • You’re just starting out and don’t have a “proper” branding setup

  • You want to develop confidence in the way you present yourself

  • You’re looking to build credibility and rapport with your audience

If you’re interested in seeing which program would be the best fit for you, book your FREE 60 minute brand consultation with me below!

If you’re interested in seeing which program would be the best fit for you, book your FREE 60 minute brand consultation with me below!

If you’re interested in seeing which program would be the best fit for you, book your FREE 60 minute brand consultation with me below!

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Ready to take your branding to the next level?

Book your FREE 60 minute brand consultation today to find clarity on the next steps you should be taking to level up your brand and start building instant rapport with new customers! (And no need to be shy, I don’t bite) :)

Ready to take your branding to the next level?

Book your FREE 60 minute brand consultation today to find clarity on the next steps you should be taking to level up your brand and start building instant rapport with new customers! (And no need to be shy, I don’t bite) :)

If you’re interested in seeing which program would be the best fit for you, book your FREE 60 minute brand consultation with me below!

Princess the Butt-Licking Cat

Ready to take your branding to the next level?

Book your FREE 60 minute brand consultation today to find clarity on the next steps you should be taking to level up your brand and start building instant rapport with new customers! (And no need to be shy, I don’t bite) :)

You've probably been taught that branding is just about having a logo...

Or maybe that it’s some sneaky marketing gimmick that businesses use to jack up the perceived value of their product / service so that they can trick gullible consumers into buying their stuff for ridiculous amounts of money. Fortunately for us, that’s not the case!

You've probably been taught that branding is just about having a logo...

Or maybe that it’s some sneaky marketing gimmick that businesses use to jack up the perceived value of their product / service so that they can trick gullible consumers into buying their stuff for ridiculous amounts of money. Fortunately for us, that’s not the case!

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So what IS branding?

Simply put, branding is a marketing tool that businesses (or people!) use to express their unique identity in a creative way. It is hands-down the most powerful way for you to:

​​

  • Stand out in a crowded marketplace

  • Build instant rapport with your prospects

  • Create a completely unique customer experience

So what IS branding?

Simply put, branding is a marketing tool that businesses (or people!) use to express their unique identity in a creative way. It is hands-down the most powerful way for you to:

​​

  • Stand out in a crowded marketplace

  • Build instant rapport with your prospects

  • Create a completely unique customer experience

So what IS branding?

Simply put, branding is a marketing tool that businesses (or people!) use to express their unique identity in a creative way. It is hands-down the most powerful way for you to:

​​

  • Stand out in a crowded marketplace

  • Build instant rapport with your prospects

  • Create a completely unique customer experience

Here's a few signs that you MIGHT need to work on your branding...

Whether you’re just starting out, or you’re looking to do a rebrand, there are a few things that you might be struggling with right now:

​

  • People have a hard time understanding what you do

  • You aren't standing out from your competition

  • It takes a LOT of effort to build trust with your prospects

  • The way you're putting yourself out there just doesn't feel like YOU

Here's a few signs that you MIGHT need to work on your branding...

Whether you’re just starting out, or you’re looking to do a rebrand, there are a few things that you might be struggling with right now:

​

  • People have a hard time understanding what you do

  • You aren't standing out from your competition

  • It takes a LOT of effort to build trust with your prospects

  • The way you're putting yourself out there just doesn't feel like YOU

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Here's where I come in!

I call myself a personal brand “coach” because I work together  with you to construct your brand, similar to a business coach, but more focused on the customer-facing experience, and less on the business development. An analogy I like to use is that brand coaches help you set up your “storefront” experience, while business coaches help you set up your “back-end systems”.​​

​

Specifically, I work together with my clients to build their personal brand — it’s the same thing as building a business brand, but with YOU as the front face of everything you do. People who benefit the most from having a personal brand are often creatives, influencers, speakers, coaches or consultants… basically people who are the main highlight of their customer’s experience! You can learn more about the difference between personal branding VS. business branding here.

Here's where I come in!

I call myself a personal brand “coach” because I work together  with you to construct your brand, similar to a business coach, but more focused on the customer-facing experience, and less on the business development. An analogy I like to use is that brand coaches help you set up your “storefront” experience, while business coaches help you set up your “back-end systems”.​​

​

Specifically, I work together with my clients to build their personal brand — it’s the same thing as building a business brand, but with YOU as the front face of everything you do.

 

People who benefit the most from having a personal brand are often creatives, influencers, speakers, coaches or consultants… basically people who are the main highlight of their customer’s experience! You can learn more about the difference between personal branding VS. business branding here.

Here's where I come in!

I call myself a personal brand “coach” because I work together  with you to construct your brand, similar to a business coach, but more focused on the customer-facing experience, and less on the business development. An analogy I like to use is that brand coaches help you set up your “storefront” experience, while business coaches help you set up your “back-end systems”.​​

​

​​Specifically, I work together with my clients to build their personal brand — it’s the same thing as building a business brand, but with YOU as the front face of everything you do.

People who benefit the most from having a personal brand are often creatives, influencers, speakers, coaches or consultants… basically people who are the main highlight of their customer’s experience! You can learn more about the difference between personal branding VS. business branding here.

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