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Hey, I'm Rachel!

I’m a personal brand strategist on a mission to help entrepreneurs who are the face of their business build a kickass personal brand that tells your story, and says everything about you in a glance. I also happen to be a designer, digital artist, and huge cat lover ;)

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Racel Lee Brand Coach with store signage

A little about me...

Growing up, I wanted to be a "professional out-of-the-box-thinker". It's no surprise that I ended up studying design in art school, then leaving my full-time design job to start up my own creative freelance agency in 2019. Only after I make the jump did I realize that they don't teach art kids anything about business in art school...

A little about me...

Growing up, I wanted to be a "professional out-of-the-box-thinker". It's no surprise that I ended up studying design in art school, then leaving my full-time design job to start up my own creative freelance agency in 2019. Only after I make the jump did I realize that they don't teach art kids anything about business in art school...

I help you discover your unique "Brand Formula"

This is the “secret sauce” that each of us have that adds a personal flair to everything we do, and believe it or not… you already have it in you! A brand formula is a fancy term I made up to describe the unique combination of attributes that sets you apart (and makes you... YOU)! Want to find out yours?

I help you discover your unique "Brand Formula"

This is the “secret sauce” that each of us have that adds a personal flair to everything we do, and believe it or not… you already have it in you! A brand formula is a fancy term I made up to describe the unique combination of attributes that sets you apart (and makes you... YOU)! Want to find out yours?

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Rachel Lee Brand Coach with journal

Check out my blog!

Want to pick my brain about branding? Check out my blog where I share tidbits of knowledge about anything from personal branding and marketing strategy to design tips and copy hacks! Bonus points if you sign up to my newsletter (below) to be the first to know when new posts get released!

Check out my blog!

Want to pick my brain about branding? Check out my blog where I share tidbits of knowledge about anything from personal branding and marketing strategy to design tips and copy hacks! Bonus points if you sign up to my newsletter (below) to be the first to know when new posts get released!

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Aaaand you're in! Check your inbox for an email from me :)

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Want to hear more from me?

Sign up to my weekly newsletter for easy tips on building your online brand without needing a design degree or previous marketing experience!

Check out my (new) podcast!

Want to hear directly from me? Check out my my NEW podcast where I share the same tips & tricks from my blog but in an audio format (so that you can learn about branding even while you're multitasking your chores) ;)

Check out my (new) podcast!

Want to hear directly from me? Check out my my NEW podcast where I share the same tips & tricks from my blog but in an audio format (so that you can learn about branding even while you're multitasking your chores) ;)

First time meeting me?