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Hey, I'm Rachel!

I’m a personal brand strategist, designer & creative unicorn that helps coaches & consultants build a personal brand that gets them SEEN (without needing to put up a face or pretend to be someone that they're not)!

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But first, here's a little about me...

I'm a bit of a creative dork. You kinda have to be to go to art school and "make things" for a living. What's funny is that I never imagined that I would end up quitting my full-time design job at the start of 2019 to start up my own creative freelance agency. Imagine my surprise when I realized how challenging it is to gain visibility when everyone's brand (including my own) looked the same...

But first, here's little about me...

I'm a bit of a creative dork. You kinda have to be to go to art school and "make things" for a living. What's funny is that I never imagined that I would end up quitting my full-time design job at the start of 2019 to start up my own creative freelance agency. Imagine my surprise when I realized how challenging it is to gain visibility when everyone's brand (including my own) looked the same...

I have a simple, 3-step approach to building your personal brand online👇

Step 1: Getting clear on what your brand IS and developing an effective strategy to get it in front of the right people.
 

Step 2: Going hands-in to create the visual brand style & assets that you'll be using across your online platforms.

Step 3: Revamping your social media profiles & content strategy to help you step confidently into your online brand persona!

I have a simple, 3-step approach to building your personal brand online👇

Step 1: Getting clear on what your brand IS and developing an effective strategy to get it in front of the right people.
 

Step 2: Going hands-in to create the visual brand style & assets that you'll be using across your online platforms.

Step 3: Revamping your social media profiles & content strategy to help you step confidently into your online brand persona!

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Want FREE tips on personal branding (with a side of entertainment)?

I keep an online Diary (yes, it can get kinda personal) where I document the journey of growing my own personal brand! You'll see the full glory of all the hiccups and whoopsies  moments that have led me to where I am today — as well as some of the killer brand strategies that I used to build my own brand from the ground up! I write an entry every other week, and you get bonus points if you sign up to my newsletter (below) to be the first to know when a new entry gets released!

Want FREE tips on personal branding (with a side of entertainment)?

I keep an online Diary (yes, it can get kinda personal) where I document the journey of growing my own personal brand! You'll see the full glory of all the hiccups and whoopsies  moments that have led me to where I am today — as well as some of the killer brand strategies that I used to build my own brand from the ground up! I write an entry every other week, and you get bonus points if you sign up to my newsletter (below) to be the first to know when a new entry gets released!

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Aaaand you're in! Check your inbox for an email from me :)

Fred the Dead Dino with mail

Want to hear more from me?

Sign up to my weekly newsletter for easy tips on building your online brand without needing a design degree or previous marketing experience!

Feeling "Off-Brand"?

Tune in to my podcast to learn more about what it means BE your brand! This podcast is all about humanizing business through branding, and unlearning all of the crap that we were taught about what “professionalism” has to look & feel like. Episodes get released bi-weekly, and you can be the first to know when you sign up to my newsletter (below)!

Feeling "Off-Brand"?

Tune in to my podcast to learn more about what it means BE your brand! This podcast is all about humanizing business through branding, and unlearning all of the crap that we were taught about what “professionalism” has to look & feel like. Episodes get released bi-weekly, and you can be the first to know when you sign up to my newsletter (below)!

Let's be honest... it's HARD to communicate about yourself online.

(And it's not because you're not awesome). It's because some part of YOU isn't coming through on your social media or website... and that can feel really awkward when people check out your online profiles and start making assumptions based on what they see. This ESPECIALLY sucks when your income is directly tied to your online reputation. Trust me, I know. 🙄

 

But what if I told you that it's actually possible to have complete confidence in the way you present yourself online (without needing to put up a face and pretending to be someone you're not)? This my friend, is the power of personal branding!

Let's be honest... it's HARD to communicate about yourself online.

(And it's not because you're not awesome). It's because some part of YOU isn't coming through on your social media or website... and that can feel really awkward when people check out your online profiles and start making assumptions based on what they see. This ESPECIALLY sucks when your income is directly tied to your online reputation. Trust me, I know. 🙄

 

But what if I told you that it's actually possible to have complete confidence in the way you present yourself online (without needing to put up a face and pretending to be someone you're not)? This my friend, is the power of personal branding!

Let's be honest... it's HARD to build trust with people online.

(And it's not because you're not awesome). It's because some part of YOU isn't coming through on your social media or website... and that can feel awkward as hell when people check out your not-so-great online profiles and start making assumptions based on what they see. This ESPECIALLY sucks when your income is directly tied to your online reputation. Trust me, I know. 🙄

 

But what if I told you that it's actually possible to have complete control over the way people see you online (without needing to be some fake, two-faced liar)? This my friend, is the power of personal branding!

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