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Feeling a bit overwhelmed with this whole "branding" thing?

I TOTALLY get you… it can feel like a lot when you look at all the pieces you need to assemble to have a “professional” brand, especially when everyone’s giving you different advice on what to set up first (and how). Let me help you out with that!

Feeling a bit overwhelmed with this whole "branding" thing?

I TOTALLY get you… it can feel like a lot when you look at all the pieces you need to assemble to have a “professional” brand, especially when everyone’s giving you different advice on what to set up first (and how). Let me help you out with that!

Feeling a bit overwhelmed with this whole "branding" thing?

I TOTALLY get you… it can feel like a lot when you look at all the pieces you need to assemble to have a “professional” brand, especially when everyone’s giving you different advice on what to set up first (and how). Let me help you out with that!

The Brand Iceberg Framework

What exactly can I help you with?

While most business coaches would tell you to just hire a designer and call it a day once you receive your logo files, there’s actually a lot more that goes on beneath the surface when you’re constructing your brand… literally.

​

I call it the “Brand Iceberg”, and this is the framework I use to help my clients build an unshakeable foundation for their branding! It consists of brand messaging, visuals, strategy and application.

What exactly can I help you with?

While most business coaches would tell you to just hire a designer and call it a day once you receive your logo files, there’s actually a lot more that goes on beneath the surface when you’re constructing your brand… literally.

​

I call it the “Brand Iceberg”, and this is the framework I use to help my clients build an unshakeable foundation for their branding! It consists of brand messaging, visuals, strategy and application.

Not sure where to begin?

Book a quick call with me to learn more about how I can be supporting your brand and see if we're the right fit! (And no need to be shy, I don’t bite) :)

Not sure where to begin?

Book a quick call with me to learn more about how I can be supporting your brand and see if we're the right fit! (And no need to be shy, I don’t bite) :)

If you’re interested in seeing which program would be the best fit for you, book your FREE 60 minute brand consultation with me below!

Princess the Butt-Licking Cat

Not sure where to begin?

Book a quick call with me to learn more about how I can be supporting your brand and see if we're the right fit! (And no need to be shy, I don’t bite) :)

You've probably been taught that branding is just about having a logo...

Or maybe that it’s some sneaky marketing gimmick that businesses use to jack up the perceived value of their product / service so that they can trick gullible consumers into buying their stuff for ridiculous amounts of money. Fortunately for us, that’s not the case!

You've probably been taught that branding is just about having a logo...

Or maybe that it’s some sneaky marketing gimmick that businesses use to jack up the perceived value of their product / service so that they can trick gullible consumers into buying their stuff for ridiculous amounts of money. Fortunately for us, that’s not the case!

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So what IS branding?

Simply put, branding is a marketing tool that businesses (or people!) use to express their unique identity in a creative way. It is hands-down the most powerful way for you to:

​​

  • Stand out in a crowded marketplace

  • Build instant rapport with your prospects

  • Create a completely unique experience for your audience

So what IS branding?

Simply put, branding is a marketing tool that businesses (or people!) use to express their unique identity in a creative way. It is hands-down the most powerful way for you to:

​​

  • Stand out in a crowded marketplace

  • Build instant rapport with your prospects

  • Create a completely unique customer experience

So what IS branding?

Simply put, branding is a marketing tool that businesses (or people!) use to express their unique identity in a creative way. It is hands-down the most powerful way for you to:

​​

  • Stand out in a crowded marketplace

  • Build instant rapport with your prospects

  • Create a completely unique experience for your audience

Here's a few signs that you MIGHT need to work on your branding...

Whether you’re just starting out, or you’re looking to do a rebrand, there are a few things that you might be struggling with right now:

​

  • People have a hard time understanding what you do

  • You aren't standing out from your competition

  • It takes a LOT of effort to build trust with your prospects

  • The way you're putting yourself out there just doesn't feel like YOU

Here's a few signs that you MIGHT need to work on your branding...

Whether you’re just starting out, or you’re looking to do a rebrand, there are a few things that you might be struggling with right now:

​

  • People have a hard time understanding what you do

  • You aren't standing out from your competition

  • It takes a LOT of effort to build trust with your prospects

  • The way you're putting yourself out there just doesn't feel like YOU

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Here's where I come in!

I'm a personal brand strategist and I work together with my clients to create an online brand persona that looks & feels like YOU! We take your personality, voice and vision... and translate that into something tangible that people can FEEL when they see you online. You'll have complete strangers knowing and trusting you BEFORE you even meet them!​​

​

There are generally 2 types of personal brands: entrepreneurs / thought leaders (i.e. people who sell a product, program or service), and influencers (i.e. people who earn money through views or sponsorships). If you're not sure what "kind" of brand you have or you're currently in the process of transitioning, you can learn more about the difference between personal brands & business brands here.

Here's where I come in!

I'm a personal brand strategist and I work together with my clients to create an online brand persona that looks & feels like YOU! We take your personality, voice and vision... and translate that into something tangible that people can FEEL when they see you online. You'll have complete strangers knowing and trusting you BEFORE you even meet them!​​

​

There are generally 2 types of personal brands: entrepreneurs / thought leaders (i.e. people who sell a product, program or service), and influencers (i.e. people who earn money through views or sponsorships). If you're not sure what "kind" of brand you have or you're currently in the process of transitioning, you can learn more about the difference between personal brands & business brands here.

Here's where I come in!

I'm a personal brand strategist and I work together with my clients to create an online brand persona that looks & feels like YOU! We take your personality, voice and vision... and translate that into something tangible that people can FEEL when they see you online. You'll have complete strangers knowing and trusting you BEFORE you even meet them!​​

​

There are generally 2 types of personal brands: entrepreneurs / thought leaders (i.e. people who sell a product, program or service), and influencers (i.e. people who earn money through views or sponsorships). 

If you're not sure what "kind" of brand you have or you're currently in the process of transitioning, you can learn more about the difference between personal brands & business brands here.

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Here's how I work together with my clients!

Step 1. Initial Discovery Call

Interested in working together but have questions and want to see if we're the right fit? Start here!

Step 2. The Brandstorm

An epic, 2-hour brand strategy intensive to help you get clear on the bigger picture of your brand BEFORE we go hands-in and build out the pieces!

Step 3. The BrandFit

Curation of your Brand Wardrobe and brand style including mood boards, logo design, fonts, colours, brand elements and visual brand guidelines.

Step 4. The Brandover

Setup of a website & social media presence that authentically reflects your personality, shares your message, and connects deeply with your audience.

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